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Maastricht Center for Responsible Retailing (CRRUM)

From Purpose to Performance: generating knowledge that will help retailers, manufacturers, consumers and society to find the right balance, along three specific pillars: Serving Customers, Caring for the Planet, and Protecting the Customer

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Research

Through our research we shed light on a variety of topics in the responsible retailing domain. Our research is built around three pillars: Serving Customers, Caring for the Planet and Protecting the Customer.

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For an overview of recent research insights, click below to read more:

News & Events

NWO Vidi grant for CRRUM co-founder Niels Holtrop

How does mental health affect everyday grocery shopping? With an NWO Vidi grant, Niels Holtrop will investigate how mental health conditions shape food purchases and develop practical interventions to support healthier choices.

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EMAC/Sheth Sustainability Award

for CRRUM Research!

Last week research by CRRUM founder Niels Holtrop and co-authors won the EMAC/Sheth Sustainability award at the annual EMAC Spring Conference. Read more about the study that investigates how a cancer diagnosis impacts shopping behavior by clicking below!

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Tongersestraat 53, PO Box 616, 6200 MD, Maastrich

sbe-crrum@maastrichtuniversity.nl

© 2024 by CRRUM. 

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